The SJW Podcast

The SJW Podcast Episode 16 with Lu Castello

Sapphire Community Group Season 1 Episode 16

Episode 16: Build a Business That Works for You

Guest: Lu Castello (they/them)

In this powerful episode of The SJW Podcast, host Jasmine Cannon-Ikurusi sits down with Lu Castello (they/them)— a queer business consultant redefining what sustainable success really looks like.

With over a decade of experience in operations management, Lu now supports founders to build businesses that serve their lives, not consume them. Their work centres on helping entrepreneurs move away from burnout culture and towards values-led, wellbeing-focused growth that is both sustainable and impactful.

Together, Jasmine and Lu explore what it means to lead with authenticity, balance ambition with rest, and create systems that support long-term success without sacrificing mental health or identity.

What you’ll learn in this episode

  • How to align your business goals with your personal values
  • Practical ways to design systems that protect your wellbeing
  • How to redefine success beyond hustle culture
  • What wellbeing-led leadership looks like in real life

This episode is for founders, creatives, and leaders who are ready to build a business that honours their humanity as much as their goals.

📅 Streaming Sunday, 2nd November at 6PM

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